About us
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Start with the customer – find out what they need and deliver exceptional steel forming services that exceed their expectations.
We create the perfect
custom steel forming solution for you
Meet our team
Dedicated professionals driving our success
Tony Fred
Chief Executive Officer
Founder and chief visionary, Tony is the driving force behind the company. He loves to keep his hands full by participating in the development of steel products, marketing, and customer experience strategies.
Mich Stark
Chief Commercial Officer
Mich loves taking on challenges. With his multi-year experience as Commercial Director in the steel industry, Mich has helped the company to get where it is today. Mich is among the best minds.
John Smith
Chief Technical Officer
John is a passionate leader in the steel industry who thrives on transforming raw materials into high-quality products. He mentors a team of skilled engineers and fosters a culture of excellence in manufacturing.
Iris Joe
Chief Financial Officer
Emily, with her extensive background in metallurgy, helps us optimize our processes and enhance product quality. She is committed to driving operational efficiency and elevating our production standards.